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    • Parakalo
    • Who We Are
    • Room Key Promos
    • Services
    • Media Submission
    • Contact
  • Parakalo
  • Who We Are
  • Room Key Promos
  • Services
  • Media Submission
  • Contact

Hotel Room Key Promotion for Businesses

Unmatched Daily Exposure

 Hotel keycards are one of the few items a guest keeps on them at all times. From morning coffee runs to late-night returns, your ad is seen multiple times a day—naturally reinforcing your brand without interruption. It’s passive but persistent exposure that sticks. 

Targeted Local Reach

 You're reaching travelers who are already in the area and actively seeking places to eat, shop, and explore. These guests are primed to try something new, and your message is delivered right when they're making plans. It’s the perfect way to guide fresh foot traffic to your business. 

Cost-Effective & Long-Lasting

 Unlike digital ads that vanish in seconds or print materials that get tossed, hotel keycards stay in use for an entire stay—often several days. That means continuous visibility with no added cost, making it one of the most efficient local advertising tools available. 

Frequently Asked Questions

We work with hundreds of hotels across the Nation and usually work with them on an individual basis. This means that we have a more personal relationship with the actual hotels.


Due to this and the fact that these advertising spots fill up quick, whether we have hotels in your area varies. You can send us an inquiry with the info below and we'll provide a list of what's available. 


We offer flexible ad durations to suit your marketing goals and budget, with standard terms of 3 months, 6 months, and in some cases, 12 months.


Our 3-month term is perfect for businesses looking to run a short, targeted campaign — ideal for promoting seasonal offers, events, or testing the effectiveness of hotel key card advertising.


The 6-month term provides greater exposure and consistency, allowing your message to build familiarity and stay top-of-mind with hotel guests over a longer period — great for businesses aiming to establish brand presence or drive sustained traffic.


For maximum impact, our 12-month term offers the best value and long-term visibility. This option is especially effective for businesses with year-round offerings who want to stay consistently in front of thousands of potential customers without the need for frequent campaign resets.


No matter the duration, each ad is designed for daily impressions and high engagement, making every term a smart investment. 


Pricing can vary based on a few key factors, so there’s no one-size-fits-all number. A few things that affect pricing include:


  • Hotel location (major metro vs. smaller markets)
     
  • Hotel type and brand tier (luxury vs. economy)
     
  • Room count and occupancy rates
     
  • Campaign duration (3, 6, or 12 months)
     
  • Number of cards distributed
     
  • Exclusivity options (if you want to be the only advertiser)


Feel free to send us an inquiry and we'd love to provide you pricing for any hotels we have available in your area. 


 

ROI is always the bottom line. While the exact return varies depending on the business type, campaign goals, and offer, advertisers on hotel key cards typically see strong performance due to a few key factors:


  • High visibility and repetition: The average hotel guest uses their key 6–10 times per day, meaning your brand is in their hand multiple times daily — far more than a standard billboard or digital ad impression.
     
  • Targeted audience: We can place your ads in specific hotel types, locations, or even during local events to better match your target demographic — whether you're a restaurant, attraction, retailer, or service provider.
     
  • Low cost per impression: Compared to other forms of print or digital media, key card ads offer thousands of impressions over a few days for a fraction of the cost.
     

In terms of ROI specifically, we've seen local advertisers like restaurants or attractions report returns of 3x to 10x, especially when offering a clear incentive like a discount code or QR trackable offer. For example, one client — a local pizza restaurant — reported a 7:1 return over a 3-month campaign just from key card redemptions alone.


And of course, we can help you measure performance with trackable codes, dedicated URLs, or even short surveys to gauge recall — so you’re not flying blind.


Exclusivity is something we take seriously. We only allow one business per ad space on the back of each key card during a campaign. That means your ad won’t be sharing space or competing for attention on any individual card.


That said, in some larger hotels — especially those with high guest volume or large key demand — we may print two versions of the card for the same campaign period, with each version featuring a different sponsor. So while your business would be one of two in circulation, your ad would still appear on 100% of the cards it’s assigned to, handed out at every check-in and it would not be shared with any other advertiser on the same card.


If exclusivity across all key cards is a priority for you, we can definitely look at hotels where that’s an option — or discuss a premium package to secure full exclusivity across larger properties.


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  • Parakalo
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  • Room Key Promos
  • Services
  • Media Submission
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